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Ruminations

How to Get Great Testimonial Quotes for Your Case Studies

Getting great testimonial quotes for your case studies can mean the difference between a captivating narrative and a forgettable story. Picture this: someone you know shares, “I stumbled upon this revolutionary carpet cleaning product. It’s affordable and tackles even the toughest stains.” That’s a solid story, right there. It addresses the problem (the tough stains) […]

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Posted: February 23, 2024 in: Customer success stories

Ready, Fire, Aim

Often, doing something adequately is the first step in doing something really, really well. And it’s a whole lot better than not doing anything at all.

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Posted: December 15, 2020 in: Marketing Strategy