If you’re building a website, it pays to have search engine optimized (SEO) content. After all, you want people to find your site when they search for terms related to your products or services. It’s easy to find your business if people know your company name. But finding your business through keywords is a lot […]
When it comes to using social media for business, sometimes it helps to have an example to see how it can be done well. One of my favourite examples is Starbucks.
A business blog is a great way to engage clients and prospects and, done correctly, improve your search engine rankings. Here’s a handy checklist to make sure each of your blog posts is doing everything it can for your business.