In a recent post, I provided some statistics on corporate use of social media.
I wanted to add to the pile of stats with this University of Massachusetts study on blogging and social media.
In this study, researchers examined the blog and social media presence of companies on the Fortune 500 list for 2018.
(Fortune magazine compiles a list of the top 500 companies by revenue every year—as it has done for the past 64 years.)
One service I provide to clients is business blog ghostwriting and editing. Although most small business owners are relieved to pass this onerous task to someone else, some can’t conceive of anyone (even a professional copywriter) writing their posts.
To help allay any fears or concerns, I’ve outlined below how the process works.
A business blog is a great way to engage clients and prospects and, done correctly, improve your search engine rankings. Here’s a handy checklist to make sure each of your blog posts is doing everything it can for your business.